The New York State Office of Mental Health has launched ‘Be Well,’ a statewide public awareness campaign aimed at helping New Yorkers better understand the importance of mental wellness and the impacts of stress and trauma.
The goal of the campaign is to give New Yorkers simple and accessible ways to improve their mental wellness and manage stress. The campaign will also provide information about the negative impact that stress and traumatic events can have on both physical and mental health.
“Managing stress and anxiety is every bit as important and transformative to mental health as eating right and exercising can be for our physical health,” OMH Commissioner Dr. Ann Sullivan said. “The Be Well campaign will help New Yorkers recognize the critical role that mental well-being plays in their lives, why it is important to reduce stress and address trauma, and the strategies they can employ to accomplish this goal.”
“Mental wellbeing plays such a vital role in our overall physical health,” State Department of Health Commissioner Dr. James McDonald said. “Reduced stress and anxiety levels are proven to contribute to a reduced risk for certain chronic illnesses like cardiovascular disease and can help ease symptoms for those living with these illnesses. Under Governor Hochul’s leadership, the BeWell campaign will reach more New Yorkers who are struggling with the burden of trauma, stress and anxiety and will raise awareness about education and resources that are available to help individuals achieve optimum mental and physical health.”
The $1.9 million state-funded campaign includes a new website aimed at helping New Yorkers improve their mental well-being, as well as links to statewide resources, including NY Connectsthe 988 Suicide and Crisis Lifelineand the New York State Trauma-Informed Network and Resource Centerand more.